Our Story

Where it all began

Apotheca-Tea didn’t start with a business plan - it started with a memorable dream...

"One evening in late summer 2025, I dreamt I was standing in an old wooden barn, surrounded by shelves of jars filled with dried herbs and plants. Someone behind the counter smiled and said “Welcome to Apotheca-Tea.” as they invited to create my own blend.

When I woke up, I couldn’t shake it. I started looking into the idea and realised no one was offering this kind of flexibility or creativity in tea - true personalisation, made accessible.

When Leila woke, I told her about it. She thought it sounded like a great idea. Something about it just made sense - the calm, the creativity, the idea of making something you get to consume and enjoy that is uniquely yours."

That moment became the seed of thias brand:
a way for people to build their own tea blend - not just a product, but a ritual.


What we believe

We never wanted it to feel fancy or overhyped.
Just honest, personal, and made with care.

Because sometimes, the small act of making tea can help you slow down and reconnect with yourself.

Apotheca-Tea isn’t about us.
It’s about you - and the ritual you create.

It’s tea, made personal.


Our vision

As the idea evolved, the vision stayed clear:
to make tea a creative ritual - not just a product.
A way for anyone to build a blend that reflects their mood, personality, and rhythm.

We started Apotheca-Tea because so many teas felt impersonal - the same blends, the same promises.
We wanted to bring joy and individuality back into the cup.


Who we are

We’re Joe and Leila - partners in life and in this venture.

Together, we’ve built Apotheca-Tea as an extension of what we value most:
care, creativity, and connection.

Meet Joe & Leila

The founders of ApothecaTea. Different rhythms but the same belief: tea should feel personal, honest, and made with care.

We pack each order by hand at our home in London, adding the same care to your cup as we do to our own.

Discover Our Blends